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The little secrets of the biggest music videos

An inspiring presentation thats gives a glimpse behind the
scenes of the biggest music videos in Israel.
From concept to production, concept development.
Is there a formula for viral videos?
How to make the viewer come back and watch the video again.
The important seconds in social networks.

From guerrilla production to professional production

The process from sitting in front of your computer to production with professional crew.
The people you did not know you needed
Get exposure from content you've always wanted to make

Frame Design

How to create a set a from objects around us
The responsibility for the small details and the importance of the frame design
Creation process: From a sketch to a tangible design
The relation between the object and the camera
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