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The little secrets of the biggest music videos

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An inspiring presentation thats gives a glimpse behind the
scenes of the biggest music videos in Israel.
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From concept to production, concept development.
 
Is there a formula for viral videos?
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How to make the viewer come back and watch the video again.
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The important seconds in social networks.

From guerrilla production to professional production

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The process from sitting in front of your computer to production with professional crew.
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The people you did not know you needed
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Get exposure from content you've always wanted to make

Frame Design​

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How to create a set a from objects around us
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The responsibility for the small details and the importance of the frame design
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Creation process: From a sketch to a tangible design
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The relation between the object and the camera
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